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RODAN+FIELDS, DERMATOLOGISTS - Winner of the 2010 DSI "Rising Star Award" and 2011 DSI Winner of "Best Sales Force Training and Development." 2012 Winners of "Product Innovation, Social Media, and Promotions and Events" categories.
Sunday, February 19, 2012
Saturday, February 11, 2012
Where's Your Waldo or Where To Find Your FUTURE Teammates?
When it comes to finding people to approach about Rodan +Fields®, I am reminded of the popular children’s books, Where’s Waldo? by Martin Handford. As you probably realize, you just never know where you will find Waldo in these books because he is absolutely everywhere. And that’s the way it is with finding people to talk to about your business.
First of all, direct selling is a people business. So that means you must go where people are located. You’ve probably already created a large Prospect list, but take a few minutes to jot down all of the places you go where there are lots of people, then keep adding to it as you think of other places and events. For example, in line at the grocery, the salon where you get your hair done or have manicures and pedicures, the groomer’s, your children’s sports games, the Farmers’ Market, cocktail parties, the gym, or just people you run into on a regular basis while you’re taking a walk. Talking to strangers may mean stepping outside your comfort zone, but if you lead with your enthusiasm for how the products have given you smoother, younger-looking, more radiant skin, striking up a conversation with someone is so much easier.
Recently I saw party napkins that said, “Mingle Like You Mean It!” That’s great advice for a party, but it’s also a terrific mindset when it comes to promoting your business. I challenge you both to be a “Waldo” and to mingle like you mean it—you’ll probably soon discover that it’s next to impossible not to talk to people about your business everywhere you go!
By Kris Fairless
Direct Sales
What makes our new business opportunity unique? Not only did they win the 2010 Direct Selling Associations "Rising Star Award for Excellence", but has been featured in many publications such as the latest one below…
“Dr. Katie Rodan and Dr. Kathy Fields bring their science-backed skincare directly to the public, becoming the first prestigious skincare brand to exit retail and enter the direct sales market. Rodan + Fields Dermatologists skincare line launched in high-end department stores in 2002 and quickly became a top seller. In 2003, The Estee Lauder Companies Inc. realized Rodan + Fields’ value and bought the brand, which continued to thrive. By all measures, Rodan + Fields exemplified success. So why did this company decide to pull its products from department stores and re-launch the brand as a direct sales company?
The answer is simple. Rodan + Fields founders Dr. Katie Rodan and Dr. Kathy Fields saw a trend among consumers who were unknowingly doing their own brand of marketing for the company. With that boost, Drs. Rodan and Fields seized the opportunity to reach the public in a more meaningful way. And the people responded, developing an even greater personal connection with the products and the company.
To read the entire article follow this link!
http://www.directsellingnews.com/index.php/site/entries_archive_display/exit_
http://www.directsellingnews.com/index.php/site/entries_archive_display/exit_
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With the New Year here it is time to think about the goals you have set. Then the implementation of those goals is the strategic planning process. Strategy is the engine to achieve your goals. It is the distance between where you are now and where you want to go. The strategic planning is how you get to your destination.
Let’s start with a strategic planning board. It’s much like your road map to get you to where you want to go. Imagine planning a trip to your favorite Aunts home. What could that possibly look like? You have the scenic route, the fastest route and the route that takes you past all your other favorite relatives homes. The point being is there are many different ways to get to Aunt Susie’s house. So now what?
You must decide what the objective is for your visit. Your strategy is to support the building of your business or whatever else you may be trying to accomplish. You must first have a crystal clear objective. Then you can brain storm all of your strategic options on your planning board, that being a piece of paper or a dry erase board. Write all of your ideas down. Consider what your resources are regarding time, money or simply what you have available to you. Enlist the help of someone who can give you an outside perspective. This person ideally would be one who has had success in the thing that you may be trying to achieve. Ultimately achieving your goals begins with a strategic plan to carry it out (your road map). Lastly, your decision to be successful will be the catalyst to completing your journey.
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Wednesday, February 8, 2012
Monday, February 6, 2012
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